CasesDailyConexión Legal

Our Spanish-language program

Spanish-language cases, under a brand the community already trusts.

Our Spanish-language program runs under Conexión Legal, a Spanish-language advertising brand with more than ten years in the Latino community. Firms advertise together under the Conexión Legal name, and Conexión's call answering service takes the calls in Spanish.

CasesDaily is Conexión Legal's advertising and media-buying partner.

From Conexión Legal’s Instagram. Tap to play, sound on.

10+ years

serving the Latino community in the U.S.

24/7 in Spanish

phone, WhatsApp and web, answered by people

Fully staffed

Spanish-speaking call center team

In Spanish, people don’t call a stranger.

Many Spanish-speaking accident victims worry about cost, about their immigration status, or about being judged for their English. A form from a company they’ve never heard of doesn’t get filled out.

They call a name they’ve already seen: on Instagram, on Facebook, on a 1-800 number they recognize. Conexión Legal has spent a decade becoming that name.

The content is made in Spanish, for the community. It isn’t English ads with subtitles. When someone calls, the person who answers sounds like the brand they saw.

conexionlegal.com
The Conexión Legal homepage: ¿Sufriste un accidente? Atención 24/7 en español.

The Conexión Legal homepage, in Spanish.

This is what your Spanish-speaking clients see.

Real posts from Conexión Legal’s channels, in their own voice. Each has a line of English underneath.

Testimonio · 55s

Filmed at the scene of her car accident. She explains that she wanted someone who spoke her language, and tells others not to wait.

Antes de firmar · 35s

Before you sign anything from the insurance company, call first. A spokesperson walks through what is at stake after a crash.

¿Realmente necesitas abogado? · 37s

A podcast-style conversation about why the insurer’s first quick check is usually the smallest one.

Frases del ajustador · 19s

“That injury looks pre-existing.” “This is the best offer you’ll get.” The lines adjusters use, called out.

Conexión Legal post: Tu Lugar Seguro — confidentiality, immigration status does not matter, no fee unless you win
Your safe place: confidential, immigration status doesn’t matter, nothing upfront.
Conexión Legal post: Tu Escudo Legal en EE.UU. — hands holding a shield with the Conexión Legal mark
Your legal shield in the U.S. The brand mark, carried into every post.
Conexión Legal post: Presencia Nacional, Apoyo Local — California, Illinois, Georgia and the Northeast
National presence, local support. Humor and a recognizable voice.
Conexión Legal post: “No fue nada”, “No pasó nada”, “Aguántate” — phrases that keep injured people silent
“It was nothing.” “Tough it out.” Naming the phrases that keep people from calling.

See more than 1,300 posts on @conexion_legal

How a Spanish case reaches your firm

Four steps, the same way they are written in the agreement.

  1. 1

    You set your criteria

    Tell us which cases your firm takes on, who you can help and where you accept clients. Your firm advertises for exactly that.

  2. 2

    We run the advertising

    As Conexión Legal’s advertising and media-buying partner, CasesDaily produces and places the advertising, in Spanish, under the Conexión Legal name.

  3. 3

    Conexión answers the calls

    Conexión Legal’s call answering service takes the calls in Spanish and completes an intake sheet for each one.

  4. 4

    You receive the intake sheet

    Intake sheets are emailed to your firm as they are completed, with updates as they come in. Every legal decision stays with your firm.

One partnership, two names

We work side by side with Conexión Legal on every Spanish-language program. Here is who does what.

CasesDaily

  • • Conexión Legal's advertising and media-buying partner
  • • Produces the advertising, in Spanish
  • • Plans, buys and places it
Conexión Legal
  • • The brand: ten-plus years in the community
  • • The call answering service, in Spanish
  • • Intake sheets emailed to your firm
  • • Your Joint Advertising Agreement

Questions firms ask

Is Conexión Legal a law firm?

No. Conexión Legal is an advertising company. Independent, licensed attorneys advertise together under the Conexión Legal name. Conexión Legal does not recommend a particular attorney and does not give legal advice. Your firm handles the legal work.

Why is my agreement with Conexión Legal and not CasesDaily?

Because the brand your client called is the brand that stands behind the program. Spanish-language programs run under Conexión Legal’s Joint Advertising Agreement, and CasesDaily is Conexión Legal’s advertising and media-buying partner. You can talk to either of us.

Can I run English and Spanish at the same time?

Yes. Alongside Conexión Legal, CasesDaily also operates several of its own third-party brands, and Conexión Legal is nationwide. Bilingual agents support our other brands as well, so Spanish-speaking callers are covered whichever brand they reach.

Which states?

We work with a select group of firms in each state and build every relationship for the long term, so openings are limited. Tell us where you practice and we will let you know.

Add Spanish-language cases to your intake

Tell us where your firm practices. We’ll walk you through the program, with Conexión Legal on the call if you like.

Videos and images are Conexión Legal’s own content, shown with permission. Conexión Legal is not a law firm and does not give legal advice. Past results do not guarantee future results.